Fractional VP Sales and GTM
Unlock your potential with Fractional VP Sales and Go to market services
Fractional VP Sales and GTM
Unlock your potential with Fractional VP Sales and Go to market services
exponential results, faster
What?
Fractional VP Sales: Structure processes, playbooks, implement sales methodologies and systems, grow revenues and teams. Your sales as a service leader.
GTM strategist: Approach potential customers, validate product market fit, build a business model, craft your entire Go to Market strategy.
Advisor: Advise businesses on sales & marketing strategies, partnerships and processes.
Services offered in English, Spanish and Portuguese, on customer's time zone.
How?
Flex is what you need, when you need it. Packaged expertise, accelerating your growth pace. It's doing more with less, designed to rapidly and positively impact your business, yet being flexible.
1st day is dedicated to onboarding, learning the value proposition and success cases, as well as meeting key people in the business; From 2nd day onwards, its strategy and execution, work with the team and customers to accelerate time to value.
It's fully integrated to your team, routine meetings and important business decisions. It's not only advising, it's also doing it.
Who is The FlexVP?
Fernando Pucci - previously a software developer, business consultant, project and product manager, Fernando started his sales career over 20 years ago. He closed 7-figure deals, scaled businesses, led go-to-market initiatives to launch businesses on the ground acrosss EMEA, APAC and Americas.
Areas of expertise: Go to market strategy, International Expansion, Fractional VP Sales building and scaling sales teams and revenues in B2B SaaS.
WHat clients say
Mads Hansen - Founder and CEO, Pasyc
"Fernando has been an invaluable asset to Pasyc, exceeding our expectations from the start. Initially hired to develop our GTM strategy, he quickly became a trusted strategic advisor across multiple areas.
His innovative pricing strategy has set us up for significant growth, enabling us to land our first paying customer without negotiation friction. Fernando's focus on narrowing our marketing and sales efforts will allow us to establish ourselves as a key player in our region before broader expansion.
He provided critical insights for refining our investor pitch materials and crafted compelling messaging for each buyer persona, complete with clear ROI calculations for target industries. His budget and revenue forecasting capabilities have greatly enhanced our financial planning for the upcoming funding round.
Additionally, Fernando's sales strategies—including building a Direct Sales team, leveraging third-party agencies and AI agents for lead generation, launching our podcast, and identifying competitors' weaknesses—are positioning us for a strong 2025.
Working with Fernando has been transformative for Pasyc. His strategic acumen and execution across various business areas have truly set us apart."
fractional for all: 0-1M & 1-10M
VP Sales / CRO
VP Sales / CRO
VP Sales / CRO
The FlexVP is your Fractional VP Sales or CRO, in charge of all revenue related activities tracking important metrics, defining tactical and strategic goals, establishing cadences, hiring, managing and enabling your team to grow faster.
GTM Strategist
VP Sales / CRO
VP Sales / CRO
The FlexVP crafts your go to market strategy in whatever stage you are. Defines ICP, pricing strategies, market segmentation, tailors the value proposition to buyer personas, secures first customers for early stage businesses; Innovative and robust scale-up strategies for established businesses.
Assessment
VP Sales / CRO
Assessment
Leveraging a data driven approach, The FlexVP assess your sales team performance and readiness. Processes, methodologies, systems and people are evaluated to ensure high productivity and time to value. Sales as a service to diagnose, adjust and accelerate.